Femstin Analytics & Consulting is a modern data and strategy firm committed to empowering organizations across Africa and beyond with actionable insights, strategic clarity, and innovative technology solutions.
To empower organizations with data-driven decisions, strategic clarity, and technology innovation that drive sustainable growth and competitive advantage.
To be a trusted partner for analytics, insight, and digital transformation across Africa and beyond, setting new standards for excellence in consulting.
Femi Oyenekan is a data focused strategist who believes that insight becomes meaningful when it drives clarity and confident action. With over eight years of experience across analytics, media planning, account management, and strategic advisory work, he has built a strong reputation for turning complex datasets into direction that businesses can trust.
His background in Excel automation, Power BI, SQL, and process optimisation has shaped his mission, to help organisations work with cleaner data, clearer reporting, and stronger operational visibility. He has supported brands in FMCG, beverages, telecommunications, sports betting, mobility, and digital services, including Nigerian Breweries, Guinness, Promasidor, Coca Cola, Hennessy, BetKing, Glovo, Uber, and major telecom companies.
Femi’s work is guided by precision, curiosity, and a commitment to delivering structured intelligence that supports smarter growth.
Justin Enudi is a strategist who believes that every brand can grow faster when decisions are guided by clarity. With over 9-years experience working across media planning, buying, consumer insight, competitive and category analysis, he saw how powerful it is when data, creativity, and strategy work together rather than in fragments.
His experience across radio, TV, digital, and OOH shaped his mission, to help businesses understand their audiences, refine their message, and invest with confidence. He has supported brands in FMCG, telecommunications, finance, entertainment, and mobility, always focusing on impact and direction.
Justin co-founded Femstin with a clear vision, to build a system that gives organisations simple, reliable, and transformative intelligence. His work is driven by purpose, curiosity, and a commitment to helping brands navigate complex markets with confidence and precision.
Working with Femi was exceptional, both internally and on client projects. His data analysis was always structured, thorough, and insight-driven, breaking down datasets into multiple perspectives that delivered clarity for stakeholders at every level. His reports are consistently impressive, logically organized, visually clear, easy to present, and making complex data accessible and actionable. Femi’s attention to detail, precision, and ability to turn raw data into compelling insights have strengthened our team’s output and elevated client engagements. He sets the benchmark for a top-tier data analyst: reliable, insightful, and consistently exceeding expectations.
Justin brings a rare blend of clarity, discipline, and instinctive problem solving that consistently lifts the quality of any project he touches. He approaches challenges with a calm focus, and he is able to turn scattered information into structured actions that help teams move with confidence. What stands out the most is his ability to anticipate needs, communicate clearly, and keep everyone aligned without ever forcing his presence. He works with humility, yet his impact is always unmistakable. Over time, he has proven to be someone you can trust with complex tasks, strategic thinking, and high pressure timelines. Justin is dependable, thoughtful, and genuinely invested in producing work that reflects excellence. Anyone who collaborates with him feels the difference.
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